3-month minimum. It starts with a free Winners Report call (20 minutes). The 30-day exit: not right after the first 30 days? You won't owe the remaining months.
60 checked static ads and 4 videos a month, a Winners Report and a test plan, for less than a third of a typical creative agency retainer. The first 3 brands pay a founding £1,450 a month in exchange for a case study.
Output from the pipeline for our fictional demo brands and our own ads. Tap to enlarge.
Two minutes. If it's a fit, you'll book your free Winners Report call on the next screen.
Meta's own analysts found conversion likelihood drops by about 45% once someone has seen the same ad four times.
Analytics at Meta, May 2023
Read the source →Roughly what a brand spending about $50,000 (around £40,000) a month on ads needs to keep creative fresh.
Apex Brands, 2026 (US figures; vendor source)
Read the source →DTC creative retainers typically start around $8,000 (about £6,000) a month and run far higher.
Apex Brands, 2026 (US figures; vendor source)
Read the source →Built by our pipeline, checked by our quality gate, steered by a creative strategist.
Two drops, on the 1st and the 15th, so there's always something fresh to launch.
2 motion ads and 2 real-footage reveals, in 9:16 for Reels and Stories.
Which of your ads are still working, which are wearing out, and what to build next. From read-only access to your ad reporting.
New long-running ads in your category, and the angles behind them.
What to switch on and off each week, so new ads get a fair test.
A 30-minute monthly review with your creative strategist, plus a shared channel with replies within 1 working day.
Fictional demo brands and Outlast's own ads. Images and footage are AI-generated.
| Creative agency | Freelancers | Creative Engine | |
|---|---|---|---|
| Monthly cost | £6,000+ | Varies, per ad | £1,950 |
| New ads a month | Depends on the retainer | Whatever you brief | 60 statics + 4 videos |
| Built from long-running winners | Sometimes | ✕ | ✓ |
| Steered by your own results | ✓ | ✕ | ✓ |
| Your time needed | Calls and approvals | Briefs and chasing | One 30-minute call a month |
Agency figure from Apex Brands, 2026 (US figures, converted).
Founding brands: the first 3 brands pay £1,450 a month in exchange for a case study.
Every ad passes our quality gate or we rebuild it free. If the Engine isn't right for you after the first 30 days, tell us and you won't owe the remaining months. We can't promise sales, and nobody honest can.
Read-only access to your ad reporting lets us see which ads are still working and which are wearing out. We can't change, pause or spend anything.
No. We make the creative and tell you what to test. You or your media buyer stay in control of the account.
It rolls monthly. Cancel any time with notice before your next billing date, and keep everything already delivered.
Yes. You'll leave with a clear view of what's working in your account, whether or not you join.
Not at the moment, because of Meta's restrictions in those categories.
Within 7 days of joining: your first 30 ads land in your Google Drive, then a new drop every 1st and 15th.
The first 3 brands pay £1,450 a month instead of £1,950, in exchange for a case study.
The 30-day exit: tell us after the first 30 days and you won't owe the remaining months. Every ad passes our quality gate or we rebuild it free.